Troubadour Research and Consulting

 

A Product Concept Test That Even Startups Can Afford

Today’s blog is more informative than informational. We at Troubadour, as part of the roll-out and development of the new VIP Membership Area, are offering product concept testing for consumer products and services for $250.   We’ve never seen market research done for so cheap,…

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Determining the Right Sample Size

The experts at Troubadour want to answer your questions! We’ve got the answers to more generalized questions about our work and our philosophy, or any market research questions in general. We tackle trending topics like Big Data and Marketing Science, definitely sports statistics, segmentation questions,…

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Celebrate Your Pi Birthday!

Our team at Troubadour loves the fun with data, numbers, and the joy of getting way too analytical. And so it happened, that a joking conversation with one of my friends (a PhD mathematician) turned into a need to know when our Pi Birthdays are….

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2014 Holiday Shopping Survey: An Infographic

Doing some last minute holiday marketing? Find out who the shoppers are that you’re likely marketing to in the Troubadour Research 2014 Holiday Shopping Survey. The results are in, and we’ve been able to identify 4 different gift shopper segments.   The first segment is…

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DIY Market Research: 4 Common Mistakes

By Stephanie Vance   We here at Troubadour are fans of the DIY market research movement. We love the idea of companies (particularly those who might not otherwise have the budget for custom research) being empowered to conduct surveys and make data-driven decisions about their…

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Scary Moments in Big Data History:
An Infographic

We are living in the future. For real. Big Data, while a trending topic in our daily lives, is becoming the norm. If you’ve looked at your Facebook sidebar ads lately, you’ve noticed that they are targeted specifically towards your personal interests and searches. Keeping…

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